Logoworks

1990

Wood, paint, lacquer glass

90 x 90 x 15cm each

The Logo Works resemble a modern heraldry. Banks and corporate headquarters buildings (Deutsche Bank, BMW, IBM, UNILEVER etc.) dominate the modern city playing a key role in each company’s public image strategy. The plan of the headquarters building functions like a “super logo” – a fundamental design image where the company communicates it’s identity and aspirations to it’s employees, visitors, and the public.

View of installation: Galerie Luis Campana, Frankfurt, Germany  1990