Logoworks
1990
Wood, paint, lacquer glass
90 x 90 x 15cm
The Logo Works resemble a modern heraldry. Corporate headquarters buildings (BMW, IBM, UNILEVER etc.) dominate the modern city playing a key role in each company's public image strategy. The plan of the headquarters building functions like a "super logo" - a fundamental design image where the company aspires to communicate it's identity and aspirations to it's employees and the public.
